Free Technical SEO Tutorial
This tutorial introduces the basics of search engine optimization and web development from a technical SEO perspective. No previous experience required.
We focus on on-page technical SEO — how websites work and how search engines view them — not off-site optimization like link building.
This tutorial is new, and more chapters are on the way. Subscribe to the newsletter or the YouTube channel to stay updated.
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Title
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Tutorial
Set Up Your Computer
This page explains how to set up your computer to follow this tutorial.
May 6, 2023
2 min
Tutorial
On-Page Optimization
On-page optimization is the part of SEO that you do to the website itself.
Nov 17, 2022
1 min
Tutorial
Off-Page Optimization
Off-site optimization involves link-building. A link to a website is considered by search engines to be a kind of vote for that site.
Nov 17, 2022
1 min
Tutorial
What Is an IP Address?
What is an IP address and how many of them are there?
Nov 17, 2022
2 min
Tutorial
How to Look Up a Website's IP Address
In this tutorial, we'll look at several ways to find the IP address of a website.
May 6, 2023
1 min
Tutorial
How DNS Works
Here's a quick introduction to how the World Wide Web (WWW) works.
Nov 12, 2022
4 min
Tutorial
How HTTP Works
HyperText Transfer Protocol, or HTTP, is a system for sending data back and forth on the Web.
May 6, 2023
2 min
Tutorial
How HTTP Headers Work
Here's a reference guide to HTTP headers for technical SEO analysis and audits.
Nov 10, 2022
5 min
Tutorial
HTTP Response Status Codes
HTTP response status codes are how servers tell Web browsers and search engine bots whether a page request was successful.
Nov 11, 2022
2 min
Tutorial
How HTTP Methods Work
HTTP methods are used by Web clients to tell Web servers what action to take.
Nov 11, 2022
6 min
Tutorial
How robots.txt Files Work
Learn how to control bots with the robots.txt file.
Nov 17, 2022
2 min
Tutorial
How to Use Robots Meta Tags
Learn how to control bots with robots meta tags.
Nov 17, 2022
2 min
Tutorial
X-Robots-Tag HTTP Headers
If you want to block search engines from indexing certain files, you can use an HTTP header called X-Robots-Tag.
Nov 17, 2022
1 min
Tutorial
JavaScript Tutorial for Beginners
Here's a quick introduction to basic JavaScript.
Nov 11, 2022
1 min
More tutorials are on the way. See also our programming guides.